Sick of hearing that 'poetry doesn't sell'? Ever heard of the Church of Stop Shopping? How about 'One Stop Shop'? At the time of writing Google returned 3,310,000,000 results for the word 'shop' and 197,000,000 for the word 'poetry'. Time to add some poetry perspectives to the market and charge at the fabulous windmill. A theme for the brave who would like to see poetry replicate faster than late night ab buster cliches.